Artificial intelligence is an increasingly important topic in politics, policy, and law.
In the business world, AI is making campaigns more targeted, efficient & effective. AI chat-bots are more persuasive than humans 64% of the time when provided with minimal demographic information. AI-powered campaigns show 131% increase in click-through rates and a 41% increase in overall engagement vs non-AI. Of course, campaign communications were already personalized to specific voters before AI models arrived. But AI-enabled messaging will leverage individual search histories in unprecedented ways, bringing cutting-edge brain science to the art of political persuasion.
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Truth is in the AI of the Beholder, Further Marginalizing Mass Media. The era of “choose your own reality” and “fake political news” preceded AI models by at least 200 years. AI is not the reason trust in mass media has declined for most of the past half century, with voters increasingly turning to non-mainstream media sources to get their political information. But AI will surely make it harder to detect, and far easier to mass-produce, misinformation, disinformation & “pink slime” (partisan advocacy posing as legit media). In the age of AI, an increasingly-atomized electorate will choose among candidates based on increasingly-divergent perceived realities.