Entering the peak of the the 2020 election season, social media platforms are firmly entrenched as a venue for Americans to process campaign news and engage in various types of social activism. But not all Americans use these platforms in similar ways. A new Pew Research Center analysis of U.S. adults’ Twitter behaviors finds that Democrats and Republicans have notable differences in how they use the site – from how often they tweet to the accounts they follow or mention in their own posts.
Most U.S. adults on Twitter post only rarely. But a small share of highly active users, most of whom are Democrats, produce the vast majority of tweets. The Center’s analysis finds that just 10% of users produced 92% of all tweets from U.S. adults since last November, and that 69% of these highly prolific users identify as Democrats or Democratic-leaning independents.