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Tuesday, June 26, 2018

Poll on Media Bias and Accuracy

From the Knight Foundation:
A Feb. 5-March 11, 2018, Gallup/Knight Foundation survey of 1,440 Gallup Panel members assessed how pervasive U.S. adults believe bias in news reporting is, and whether they make distinctions between bias and inaccuracy.

The survey also probed for Americans’ reactions when they see biased or inaccurate reporting and sought to determine if the reactions depend on whether that reporting is about groups or individuals they support or oppose. Among the key findings in the survey:
  • Overall, Americans believe 62% of the news they see on television, read in newspapers and hear on the radio is biased. They are much more inclined to see news on social media as biased, estimating that 80% of the news they see there is biased.
  • Americans tend to think the majority of news reporting is accurate, but they still believe a substantial percentage of it, 44%, is inaccurate. They think 64% of news on social media is inaccurate.
  • More than eight in 10 U.S. adults report being angry or bothered by seeing biased information. A slightly greater proportion of Americans — more than nine in 10 — get angry or bothered by inaccurate information.
  • In rating various news organizations, Americans make little distinction between bias and accuracy — generally, those that are perceived as biased are also perceived as inaccurate, and those that are perceived as unbiased are perceived as being accurate.
  • Republicans’ and Democrats’ ratings of the accuracy and bias of certain news organizations diverge sharply, most notably with respect to Fox News®, Breitbart News®, CNN® and MSNBC®.