More than nine-in-ten journalists in the United States (94%) use social media for their jobs, according to a recent Pew Research Center survey of reporters, editors and others working in the news industry. But the sites that journalists use most frequently differ from those that the public turns to for news.
Among journalists, Twitter clearly ranks at the top of the list for work-related tasks. Around seven-in-ten U.S. journalists (69%) say it is the social media site they use most or second most for their job. Twitter is followed by Facebook at 52% and, far lower on the list, by Instagram (19%), LinkedIn (17%) and YouTube (14%). None of the other sites asked about in the survey – Reddit, WhatsApp, TikTok, Discord, Twitch and Snapchat – were named by more than 4% of the journalists surveyed.
A different lineup emerges for the public. Among Americans overall, Facebook is the most widely used social media site for news, with 31% of U.S. adults saying they go there regularly for news. YouTube is the second-most frequently used site, with 22% of the public regularly getting news there. Fewer adults (13%) say they regularly get news on Twitter, despite the platform’s widespread use among journalists. Overall, a little under half of U.S. adults (48%) say they often or sometimes get news from social media sites.