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Monday, May 14, 2012

Super PAC Goes for Youth

A new Republican super PAC today kicked into gear in Iowa today to whip up support younger Iowa voters.
The new PAC, called Crossroads Generation, is a joint venture of American Crossroads, the super PAC that GOP strategist Karl Rove helped found; the College Republican National Committee; the Young Republican National Federation and the Republican State Leadership Committee, according to a news release.
Iowa native Derek Flowers is the executive director of Crossroads Generation.
It’s doing $50,000 in online ads targeted at young swing voters in eight key states: Iowa, Colorado, Florida, North Carolina, New Hampshire, Nevada, Ohio and Virginia.
The PAC, with $750,000 in startup money, will also do a new website and video, Twitter feed (@CrossroadsGen), and Facebook effort (
Flowers was director of the 2012 Iowa Straw Poll and was the national victory director at the Republican National Committee.